StrategY. Marketing. Creative. TALENT.
About Us

WHTWRKS is a strategy agency rooted in relationships, shaping the future of talent and brands in sports, music, and entertainment.

Our mission is to help people and brands matter today and long after the moment passes.
We do that through honest strategy, cultural clarity, and a commitment to building things the right way, with the right people.
Our Work

Creativity that Connects Work that Moves

Nike
Nike
Smirnoff Lemonades
2024 BET Awards
Doritos "Solid Black"
Doritos
Lego
Lego
Machine Gun Kelly
Doritos
Good Soil Forum
Good Soil Forum
Deleon Tequila at NAACP Image Awards
Deleon
Smirnoff Smash at the BET Awards
Smirnoff Smash
We Are Storytellers
Walmart
Chase United Explorer Card
Chase United Explorer
Vaseline
Vaseline
Our Capabilities

Brand-Centric Concepts and Ideas

Capabilities
Values

Marketing Strategy That Moves

  • We design smart, scalable strategies that connect talent and brands to the right audiences—at the right time, with the right message. From launch to longevity, we guide every step of the journey

Visual Storytelling That Sticks

  • We turn your brand’s truth into compelling visuals and content. From cinematic videos to design systems that speak for themselves, we craft work that captures attention and builds emotional resonance.

Strategic Influence, Real Reach

  • We don’t chase influencers—we build relationships. Our approach pairs the right voices with your message to create campaigns that feel natural, credible, and impactful.

Experiences That Mean Something

  • We design and produce moments people don’t forget. Whether it’s a live event or branded experience, we handle it end-to-end—ensuring every detail feels intentional and on-brand

Values 1

  • 360 Marketing Communications
  • Brand Partnerships
  • Multicultural Marketing
  • Earned + Paid Media

Values 2

  • 360 Marketing Communications
  • Brand Partnerships
  • Multicultural Marketing
  • Earned + Paid Media

Values 3

  • 360 Marketing Communications
  • Brand Partnerships
  • Multicultural Marketing
  • Earned + Paid Media

Values 4

  • 360 Marketing Communications
  • Brand Partnerships
  • Multicultural Marketing
  • Earned + Paid Media

Our SPACE

Where Strategy, Creativity, and Commerce Converge

Holding Company

Marketing & Operational Company

Full Service Production Company

Licensing, E-Commerce & Distribution

Our Team

The Humans Behind The Vision

Danny Hastings

Creative Director

Martin Ekechukwu

Co-Founder & CEO

Jeff Burroughs

COO & CCO

Tamara Spinner

President

Roy Broderick, Jr.

Chief Growth Officer

Tamarah Lawrence

Vice President, Client Relations

Hume Merritt

Digital Media Strategist

Ilghana Wilson

Head of Experiential

Jared Sampson

VP, Experiential & Account Services

Madeline Familia

Communication Specialist

Farzin Toussi

Executive in Charge of Production

Soma Choudhary

Brand Director

Max Finnerman

Writer

Millie Carrasquillio

Head of Research